When the time came to start my own company, I knew that I wanted a logo to depict my person; reaching from where I came from to where I was going.
The logo consists of a man with his wings spread, symbolizing the freedom to do new, exciting things. The base contains two letters of the oldest known Slavic alphabet, the Glagolitsa, enclosed into a “pleter” wattle, an important pattern of medieval Croatian culture, both representing my cultural roots.
And since a cliché is a cliché for a reason, this young designer was all about Helvetica.
The font version used in corporate materials is called Coolvetica.
